How a Set of Guitar Strings Changed Rock 'n' Roll: The D'Addario Way |
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Description: You Should Subscribe Here Now: http://bit.ly/VErZkw Guitar Moves host and general six-string strummer Matt Sweeney talks with Jim D'Addario, CEO of D'Addario Strings and descendent from a lineage of Italian string makers dating back to at least the 1600s. We learn how electric guitar strings are made and about the pivotal role D'Addario strings have played in that iconic 60's rock sound, the British Invasion, and the rise of guitar in post-war America, the UK, and the world. Featuring music by The Who and Team Spirit. XL and Guitar Moves are giving you the chance to win a prize worthy of a pro: - A Gretsch™ White Falcon® guitar - 5 years of strings from XL - A D'Addario accessories pack - A trip to NYC for a tour of the D'Addario factory Go to http://www.DADDARIO.COM/PLAYLIKEAPRO by 12.20.13 to enter. #PLAYLIKEAPRO Watch Guitar Moves at http://noisey.vice.com/guitar-moves/ ** Subscribe to Noisey on YouTube to stay updated on our daily releases: http://www.youtube.com/noisey Videos, daily editorial and more: http://www.noisey.com Like Noisey on Facebook: http://fb.com/noisey Follow Noisey on Twitter: http://twitter.com/noiseymusic Read our tumblr: http://noiseymusic.tumblr.com 
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